The Significance of Integrity

[ultimate_heading alignment=”left” margin_design_tab_text=”” main_heading_margin=”margin-bottom:40px;”] “A business can’t have ethics any more than a building can have ethics.” – Milton Friedman.   Integrity cannot be delegated or faked.[/ultimate_heading][ultimate_heading heading_tag=”p” main_heading_color=”#c9c9c9″ alignment=”left” sub_heading_font_size=”desktop:12px;” sub_heading_margin=”margin-top:60px;”]© 2020 Paradigm Consulting LLC. All Rights Reserved.[/ultimate_heading]

The Customer’s Paradigm

[ultimate_heading alignment=”left” main_heading_margin=”margin-bottom:40px;” margin_design_tab_text=””]“Customers want a unique response. They want us to make an exception in response to the specifics of their requirements. Responsiveness runs deeper than a friendly voice, good listening skills, a positive attitude, a welcoming website. Customers want more control over their relationship with us. They want to choose who serves them;…

Turning Significant Expense into Competitive Advantage

[ultimate_heading main_heading=”Aka The Benefits of Scanning for Vendor Footprint Collapse” alignment=”left” main_heading_margin=”margin-bottom:40px;” margin_design_tab_text=””]Paradigm Consulting has suggested a shift in perspective when an enterprise is viewing its vendors, particularly those with the largest share of expense. In very short form, here are opportunities we suggest pursuing. One caution: pursuing any of these even a modicum of…

Marketing: 7 Points Marketing Must Address to Pave the Way for Sales

[ultimate_heading alignment=”left” main_heading_margin=”margin-bottom:40px;” margin_design_tab_text=””] Early in the customer funnel, if not beforehand, your marketing team should be helping prospects understand these 7 critical points about your business. They establish awareness and credibility upfront, enabling your sales team to have a much higher and faster conversion rate from prospect to customer. “I don’t know your company.”…

7 Ways to Gauge How Well You’re Managing Your Vendors

[ultimate_heading alignment=”left” main_heading_margin=”margin-bottom:40px;” margin_design_tab_text=””]Caveat #1: This discussion is not relevant from Paradigm’s standpoint unless approached from a position of stewardship. You must extend as much courtesy and commitment to your vendor as you expect from them. We submit this is a redefinition of the word, “vendor.” Caveat #2: How one gauges successful vendor management often…